Campaign Development

Together with ZTE, the strategy, positioning of the brand and its products was established. We develop the campaigns, always with the same direction and previously established guidelines.

Their objectives were the same, increase brand awareness, market share and raise the average sale price, to
achieve the Challenge:
• Be the brand no. 3 in the Mexican smartphone market.


Campaign Development

Together with ZTE, the strategy, positioning of the brand and its products was established. We develop the campaigns, always with the same direction and previously established guidelines.

Their objectives were the same, increase brand awareness, market share and raise the average sale price, to
achieve the Challenge:
• Be the brand no. 3 in the Mexican smartphone market.